Over the past several decades, plastic pollution on our planet has grown exponentially. As a result, Earth Day is committed to fundamentally changing human attitudes and behaviors about plastics, and to sparking a drastic reduction in plastic pollution globally.
Plastic Pollution is pervasive at all levels in nature and within our infrastructure. We have all seen pictures of plastic bottles in nature, etc. but this is just the tip of the iceberg. As plastics decompose, they become smaller and smaller bits of pollution eventually so small they can not be seen and are very difficult to contain. Eventually these particles make it into our tap water system. A recent study showed that 94% of American tap water contained plastic pollutants.
The Earth Day Campaign will be an all out attempt to build a Global framework of plastic pollutant reduction with a vertical approach, from grassroots education, school system outreach, advertising, encouraging more reports in the news, and reaching out to our Global Leaders to take an aggressive stand on the issue.
You can track your own plastic pollutant footprint and learn how to make changes using the Earth Day End Plastic Pollution Kit.
For more information and to get involved please visit the Earth Day website.